If there is a focus on commercial aspects, the opportunity could be on developing new models for churn reduction, on improving of acquisition or channel effectiveness. Furthermore, applied AI could support pricing decisions.
In case of an operational focus, contact center productivity could be improved via bot technologies, such as GupShup, or AI could, for example, be used to support decisions regarding retail location.
In the case of Bidgely, AI is applied to reduce churn and establish new customer engagement for utilities, which could potentially lead to more sales. "Disaggregation" is the name of the applied AI method here, which works by recognizing different patterns in electricity usage. Potentially, the technology could be used to identify, for example, the electricity use-pattern of a household fridge and tell whether the fridge is energy efficient.
If the focus is on central staff function activities, solutions like AppZen for expense management could be considered.